AH Foundation starts campagne
In the coming weeks Albert Heijn will pay extra attention to vegetables and fruit from Africa. They want to let the costumers know what the stories behind these products are. More than 50 products are provided with the new AH Foundation logo. The logo shows that these products come from African suppliers who, jointly with AH Foundation, invest in local projects on housing, schooling and health.
Through The AH Foundation, the suppliers and Albert Heijn finance projects that are suggested by local communities. FairMatch Support and ICCO assist in selecting and assisting in these projects.
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